I increased the value of a sheet of paper by making it desirable to a lot of people. I brainstormed ideas as to how companies increase the value of their products and decided to use as many techniques as possible to increase the value even more. The testimonial section lets people know that others also believe the product is good. Celebrity endorsements add to this effect. The no risk guarantee lets people know that this is a quality product, inferior products do not have the same guarantees. I was able to increase the paper's emotional, monetary and spiritual value to the consumer.
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